What Is The Difference Between Investor Relations and Public Relations

Jennifer K. Zimmons, PhD, MBA, serves as President of Zimmons International Communications, Inc. (ZIC), managing all aspects of client services. ZIC was founded by Dr. Zimmons in 2012, based on the belief that integrating essential investor relations activities during a company's early stages can enhance the potential for long-term value and optimize shareholder value. ZIC's clients include private companies looking to develop/enhance their brand awareness, corporate messaging, and media recognition (industry/financial/advocacy) as well as public companies (domestic and international) requiring various types of investor, analyst, and media exposure within the US. Dr. Zimmons is also a consultant to US/international family offices, venture capitalists, and private equity groups to manage the branding and positioning of their portfolio companies. She is a member of the press, served 10 years as the Program Chair for Women in Bio (New York Chapter), and is a Strategic Partner to a bespoke medical-device consulting firm that advises companies with innovative, FDA-approved medical devices. Additionally, Dr. Zimmons is proud to be a Board Advisor to a leading internationally-focused, emerging-markets family office that is veteran-owned and operated.